NExus

brand animation and infographics

Nexus is a gateway to the University of Leeds' unparalleled research, exceptional talent, and cutting-edge facilities. Serving as a vibrant hub for innovation and collaboration, Nexus hosts a myriad of events and seminars that catalyze intellectual and technological advancements. To enhance the impact of these initiatives, captivating video content was needed to populate an extensive network of TV screens, including a striking video wall that commands attention.

Adhering to the rigorous brand guidelines, a dynamic visual style was meticulously crafted and seamlessly integrated across all digital content. This initiative not only reinforced the brand's identity in motion but also laid the foundation for the creation of a distinctive sub-brand and ident for ‘Innovation at Nexus’. This strategic branding effort amplifies the presence and influence of Nexus, solidifying its role as a beacon of progress and ingenuity within the academic and research community.