Temple vision - ceg

brand vision film

Produced by Thompson Brand PArtners | Motion Design/Animation George Hurrell

CEG needed a compelling film to spotlight their latest development, Temple. With the project still in its early stages, we faced the challenge of having limited visual content to work with. However, this opened up an exciting opportunity to creatively expand upon their existing brand style, introducing elements of motion, personality, and attitude.

We started by conceptualizing designs that embodied the essence of Temple. Drawing inspiration from rich the history of the area and development the brand's weave pattern was developed. We produced a series of 3D renders that showcased various types of fabric and composition. This approach allowed us to explore the interplay of textures and patterns, capturing the luxurious and intricate feel of the development. Each render was crafted to highlight the sophistication and modernity of the Temple brand, presenting a visual narrative that could evolve alongside the project.

As we integrated these designs into the film, we infused them with dynamic motion and energy, creating a visually rich experience. The movement of the fabrics and the interplay of light and shadow brought the brand to life, imbuing it with a distinctive personality and attitude. This engaging and innovative approach not only highlighted the potential of the Temple development but also set the tone for its future, making the brand memorable and distinctive in the marketplace.